Based in Edinburgh, working globally.
Available for freelance, contract, part-time or permanent roles — remote, hybrid or in person. Flexible on hours, travel, and location.
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Independent creative, creative director and consultant.
I’ve shaped work for brands, agencies, and studios like Nike, VICE, AKQA, Rankin, DAZN, and Honda—across sport, fashion, art, tech, and culture—as a writer, art director, and creative lead.
With experience across both independent and embedded roles, I work at the intersection of concept, storytelling, and cultural instinct—bringing a flexible, ideas-first approach to everything from brand campaigns to experimental systems.
My work takes different forms, but tends to fall into three overlapping areas: creative-for-hire, leading and/or contributing to concept, campaign, and pitch work for brands, start-ups and agencies; IP and concept development with artists, studios, and technologists; and an independent art practice exploring my own ideas, formats, and technologies—visually, conceptually, and academically.